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MicroVest Brand Refresh
Purposeful Investing 

MicroVest’s identity is built on a dual ethos that marries purpose with investing. Our design goal was to balance data-rich storytelling with a human touch. MicroVest’s refreshed look sharpens its presence with bold and clear visuals, full-bleed photography, smart grids, and color-blocking to distill complex themes into digestible formats. The updated logo lockup pairs with a serif-sans font to reflect authority and modernity.

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For presentation decks, we created clean, versatile templates with consistent iconography and slide logic to ensure information is structured, scalable, and customizable. Deep navy, teal, and light blue colors reinforce trust and structure. High-level data visualizations highlight MicroVest’s thought leadership without overwhelming the viewer.

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Brand Copywriting

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MicroVest Capital Management

Purposeful Investing

Facilitating financial inclusion & financial health for microenterprises and small businesses worldwide.

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The Emerging Markets Private Equity Association

About Us

EMPEA is the global industry association for private capital in emerging markets. An independent, non-profit organization, the association brings together 300+ firms—including institutional investors, fund managers and industry advisors—who manage more than US$5 trillion in assets across 130 countries. EMPEA members share the organization’s belief that private capital can deliver attractive long-term investment returns and promote the sustainable growth of companies and economies. EMPEA supports its members globally through authoritative research and intelligence, conferences, networking, education and advocacy.

 

Despite significant differences across regions and countries, private capital managers and investors face important common challenges and opportunities. EMPEA’s mission is to foster a vibrant and informed industry to realize investment returns and sustainable growth in emerging markets.

In support of its mission, EMPEA:

 

  • Researches, analyzes and disseminates authoritative information on emerging markets private capital fundraising, investment and exits while continuously monitoring and reporting on industry trends, benchmarks, best practices and market developments;

  • Convenes meetings and conferences around the world, which provide its members, prospective investors and other interested stakeholders with forums and opportunities to debate, network and learn about key issues affecting private capital investing in emerging countries;

  • Collaborates with industry partners, including national and regional venture capital/private equity associations, to strengthen the network and knowledge base of emerging markets private capital practitioners; and

  • Advocates for policy and regulatory reforms that strengthen the environment for private capital investing in emerging markets.

Digital Experience

Clear typographic hierarchy and navigation guide users across digital platforms. Modular layouts support storytelling, allowing case studies and illustrative investments to shine.

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The Emerging Markets Private Equity Association
Brand Refresh

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About Us

The Emerging Markets Private Equity Association (EMPEA) is the global industry association for private capital in emerging markets. An independent, non-profit organization, the association brings together 300+ firms—including institutional investors, fund managers and industry advisors—who manage more than US$5 trillion in assets across 130 countries. EMPEA members share the organization’s belief that private capital can deliver attractive long-term investment returns and promote the sustainable growth of companies and economies. EMPEA supports its members globally through authoritative research and intelligence, conferences, networking, education and advocacy.

Disclosure Information

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The content on this site is for informational purposes only and the host makes no express or implied representations or warranties regarding the accuracy, completeness, or reliability of the information contained herein. Portfolio companies referenced are presented for informational and illustrative purposes only and do not represent all holdings, and no assurance is given that investments in the highlighted companies were or will be profitable. Nothing on this website constitutes an offer to sell, a solicitation to buy, or a recommendation for any security or investment product. The information provided is strictly for general reference and should not be construed as investment advice. Any offer to invest will be made exclusively through the management company via a confidential private placement memorandum or other formal offering documents issued by the relevant firm, which will include material risks, fees, and terms associated with such investments.

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